Inspiring Singaporean investors for the past 20 years and beyond
Inspiring leaders featured on The Edge Singapore
World & Local Economy
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Investment Themes
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Real Estate
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World & Local Economy | Business & Corporates | Investment Themes | Real Estate | Home & Living | Timepiece | Automobile |
Readers of The Edge
Watch the video to find out more about our readers and what they invest in.
The Edge Singapore is their preferred publication for in-depth stock analysis, investment views and strategies.
Profession
Our readers come from various industries. More than half are employed at senior levels or in C-suite roles, serving as the key decision-makers in their companies.
Employment
Profession by sectors
The majority of The Edge readers are seasoned investors with over six years of investment experience and have invested more than SGD 300,000 in their current portfolios.
What they invest in
Seeking Investment Opportunities
Investment Experience
Current Investment
Future Investment Interest
Current Portfolio
The Edge readers are particularly interested in Stocks, REITs, Bonds and ETFs for future investments.
Life Focuses
Up to 90% of The Edge readers are aged 35 and above, valuing stability and growth. They often prioritise financial security, including saving for retirement, purchasing property and making investments.
Age
Gender (Subscribers)
Gender (Online)
Ownership and Interest
House Ownership
45%
Owns a private property
One in three individuals owns property valued at $3 million or more.
51%
Central Area
More than half of our readers are living in the central area.
Car Ownership
63%
Owns a car
Having a car is still very much a necessity to our readers and environmental impact is one of their top concerns when owning a car.
Annual Income
Overall, The Edge readers earn more than SGD 300,000 annually. They own cars and reside in private properties in the central area.
Content They Value Most
Investment & Stock Updates
Corporate News
Social & Economy
Real Estate
Automotive
Home & Decor
Timepiece & Jewellery
Source: The Edge Singapore Readers Survey
Connect with savvy investors and decision-makers to gain visibility and unlock strategic opportunities.
2025 Lineup
16 Feb - Property Market Outlook Event
17 Mar - Spacious New Homes Map (Special Pullout)
24 Mar - HAVEN Resort Homes Supplement
9 Apr - Best Funds Awards by The Edge
24 May - Mid Year Investment Forum 2025
9 June - Industrial Property Special Report
16 June - Wealth Management Supplement
30 June - HAVEN Gallery Homes Supplement
29 July - Sustainability Investment Forum
21 July - Equation of Time Supplement
28 July - EdgeGear Supplement
12 Aug & 19 Aug - REITs Forum
27 Aug - Realtors Round Table Awards
4 Aug - SG60 Special: Nation and Community Builder
11 Aug - Planet Edge Supplement
1 Sep - REITs Report
29 Sep - HAVEN Cosy Homes Supplement
11 Oct - 2026 Property Market Outlook
23 Oct - EdgeProp Excellence Awards
5 Nov - Billion Dollar Club Awards
29 Nov - Year End Investment Forum
15 Dec - HAVEN Year End Issue
29 Dec - Year in Cars and Year End Bumper
Curated Videos
Check out our past highlights to get a sense of the event experience.
Billion Dollar Club
Recognising excellence in companies listed on the Singapore Exchange (SGX) with at least SGD $100 million in market capitalisation.
EdgeProp Excellence Awards
The ultimate benchmark of excellence in Singapore’s property development.
Investment Forum
Gain expert insights, analyses, and discussions to keep you abreast of the ever-evolving investment landscape.
REITs Reiterated
Learn from industry experts as they share valuable insights and strategies for successful REIT investing.
Planet Edge
An exploration of the rapidly evolving landscape of sustainable and responsible investing.
HAVEN
Dive deeper into the world of interior design & architecture. Discover aspirational homes that inspire.
Why The Edge?
BUSINESS AND FINANCIAL-FOCUSED WEEKLY PUBLICATION IN SINGAPORE
1st
+ Topics in Real Estate, Lifestyle, Automobile, Home and Living
40,488
Weekly circulation
Print and Digital copy
90%
Readers aged >35
Established Professionals
4.07M
Active users annually
on TheEdgeSingapore.com and Mobile App
2.5+
Average articles
Read in each session
Empowering investors
Fair, accurate and balanced news.
Award-Winning Stories
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Story of the Year
“Creator economy: The new kings and queens of content” by Nicole Lim, Senior Writer
The Hidden Gem
“Too heavy a price for sin stocks?” by Khairani Afifi, Assistant Editor
Doing What It Takes
“Investing for impact? Learn these lessons from ESG investing” by Jovi Ho, Assistant Editor
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Financial Story of the Year
“How to jump-start the stock market” by The Edge Singapore
Financial Journalist of the Year
“Is the Singapore telco market heading for a consolidation” by Samantha Chiew, Assistant Editor
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CDL-Singapore Press Club Sustainability Journalism Award
Jovi Ho, assistant editor at The Edge Singapore recognised for consistently adding dimension to the discussion about corporate efforts to drive sustainability, providing insight into challenges and opportunities that reflect regional and global perspectives.
Holistic Solutions
Flagship products for building recognition and trust
Get in Touch
Chat with us to find tailored solutions for your business.
Cowie Tan
Chief Marketing Officer (Finance & Luxury)
Pang Kai Xin
VP, Corporate (Real Estate)
Shermie Tee
VP, Agency Sales (Real Estate)